LeadersCopywriter was founded in Madrid in 2020 by a direct-response copywriter and a brand strategist who shared a conviction: most business copy is written by committee and reads like it. Vague. Safe. Forgettable. Unprofitable.
Our team of five: two conversion copywriters, one brand messaging strategist, one content writer, and one editor. Every project gets a dedicated writer who learns your business, voice, and audience before writing a single word.
400+ projects delivered. 38% average conversion improvement. €6M in tracked revenue from copy we wrote. 94% client retention. Words work when they are written with intent, research, and craft — not filler, jargon, and hope.
Research before writing.
We study your customers, competitors, and data before we write. Copy based on assumptions underperforms. Copy based on evidence converts.
Every word earns its place.
If a sentence does not advance the reader toward action, we cut it. Brevity is not the goal — precision is. Long copy that converts outsells short copy that does not.
Conversion is the craft.
Beautiful writing that does not convert is a hobby. We write for business outcomes: clicks, leads, sales, sign-ups. The aesthetic is a byproduct of clarity.